Privacy Policy

Last updated: 16 June 2026 

1. Introduction

Welcome to Zeltri Ltd (“Zeltri”, “we”, “our”, or “us”). Zeltri provides an operational workflow, automation, and compliance software platform for care homes and other social care providers. 

This Privacy Policy explains how we collect, use, store, and protect personal data in connection with our public website at https://zeltri.co.uk. It applies when you: 

• Visit our website at https://zeltri.co.uk; 
• Request a demonstration of our services; 
• Submit a contact form or website enquiry; 
• Sign up to our newsletter; 
• Contact us or receive sales and website-related communications from us, by email, telephone, or through our website. 

This website Privacy Policy does not cover personal data processed within the Zeltri platform on behalf of customers. Where customers use the Zeltri platform, separate customer terms, privacy information, and data processing provisions apply, as set out in the customer agreement and its Data Processing Schedule.  

We are committed to protecting personal data and complying with the UK General Data Protection Regulation (“UK GDPR”), the Data Protection Act 2018, and other applicable UK privacy laws. 

2. Data Controller

For the purposes of UK data protection legislation, Zeltri Ltd is the Data Controller for personal data collected through our website and related enquiries, sales, and communications. 

Our contact details for data protection matters are set out in Section 12. 

3. Information We Collect Through the Website

We may collect and process the following categories of personal data through our website: 

Contact and Enquiry Information 

• Full name 
• Business email address 
• Telephone number 
• Organisation name 
• Job title 
• Details provided in demo requests, contact forms, and enquiries 

Newsletter Information 

• Email address 
• Subscription preferences 

Communications Data

• Contact form submissions 
• Email and telephone correspondence 
• Sales and website-related communications 
• Feedback you provide  

Technical and Usage Information

• IP address 
• Browser type and version 
• Device identifiers 
• Operating system 
• Website usage information 
• Cookie identifiers 

Website Security and Hosting Information

• Basic website security logs 
• Hosting-related processing information 

4. How We Use Personal Data 

We use personal data collected through the website for the following purposes. The lawful basis for each purpose is set out in Section 5. 

• Respond to enquiries and manage demo requests; 
• Process and respond to contact form submissions; 
• Manage newsletter sign-ups and send our newsletter where you have subscribed; 
• Send sales and website-related communications; 
• Maintain the security of our website and keep basic security and hosting logs; 
• Understand and improve how our website is used (with your consent to analytics cookies, see Section 6); 
• Meet our legal, regulatory, accounting, and business record-keeping obligations. 
• We will only send marketing communications where permitted by law, and you can opt out at any time using the unsubscribe link in our emails or by contacting us. 

5. Lawful Basis for Processing 

Under the UK GDPR, we must have a lawful basis for processing personal data. The table below sets out our main website processing purposes, the example data involved, and the lawful basis we rely on: 

Where we rely on consent (for example, for analytics cookies or the newsletter), you may withdraw your consent at any time, see Section 11 for your full rights. Where we rely on legitimate interests, we balance those interests against your rights and freedoms. 

6. Cookies and Analytics 

We use cookies and similar technologies on our website. Some cookies are strictly necessary for the website to function, while others are only used where you have given your consent. 

Non-essential cookies, including analytics and marketing cookies, are not placed on your device until you have actively accepted them through our cookie banner. You can accept all cookies, reject non-essential cookies, or change and withdraw your cookie preferences at any time through our cookie settings tool. 

Where you consent to analytics or marketing cookies, we use these technologies to understand how visitors use our website, improve our content and user experience, and measure campaign performance. 

For full details of the cookies we use, including their purposes, types, and durations, please see our Cookie Policy at https://zeltri.co.uk/cookie-policy. 

7. Data Sharing 

We do not sell personal data. We may share personal data with trusted third parties only where necessary for the purposes described in this policy, including: 

• Hosting and infrastructure providers that host and serve our website; 
• Analytics providers where you have consented (see Section 6); 
• CRM and email service providers used to manage enquiries and communications; 
• Newsletter and email marketing tools used to manage subscriptions and send our newsletter; 
• Security providers that help us protect our website; 
• Professional advisers such as legal, accounting, and insurance advisers; 
• Regulators, legal, and law enforcement authorities where required by law or to protect our legal rights. 

Where third parties process personal data on our behalf, we put appropriate contracts and safeguards in place to ensure data is protected and processed only in accordance with our instructions and applicable law. Where those third parties are located outside the UK, the provisions in Section 9 also apply. 

8. Data Retention 

We only keep personal data for as long as is reasonably necessary for the purposes described in this policy, including any legal, accounting, and business record-keeping obligations. For example, we keep enquiry and sales correspondence for as long as needed to respond to and manage the relationship, and newsletter data until you unsubscribe. 

When personal data is no longer required, we will securely delete, anonymise, or otherwise dispose of it. 

9. International Data Transfers 

We aim to store and process personal data within the UK wherever possible. However, some of our website hosting, analytics, or communication providers may process personal data outside the UK. 

Where personal data is transferred outside the UK, we ensure that appropriate international transfer safeguards are in place as required by UK data protection law, for example, transfers to countries covered by UK adequacy regulations, or the use of the UK International Data Transfer Agreement (IDTA) or the International Data Transfer Addendum to the EU Standard Contractual Clauses. 

10. Data Security 

We implement appropriate technical and organisational measures to protect personal data collected through our website against unauthorised access, loss, misuse, alteration, or disclosure. These measures include secure (encrypted) connections, access controls, and ongoing review of our security practices. While no website can be guaranteed to be completely secure, we take reasonable steps to protect the personal data we hold. 

11. Individual Rights

Under the UK GDPR and the Data Protection Act 2018, you have the following rights in relation to your personal data: 

1. The right to be informed about how your personal data is used; 
2. The right of access to your personal data; 
3. The right to rectification of inaccurate or incomplete data; 
4. The right to erasure (“the right to be forgotten”) in certain circumstances; 
5. The right to restrict processing in certain circumstances; 
6. The right to object to processing based on legitimate interests or direct marketing; 
7. The right to data portability where applicable; 
8. The right to withdraw consent at any time, where we rely on consent. 

To exercise any of these rights, please contact us at hello@zeltri.co.uk. We will respond within the timeframes required by law. 

If you are unhappy with how we have handled your personal data, you have the right to complain to the Information Commissioner’s Office (ICO): 

1. Website: https://ico.org.uk
2. Helpline: 0303 123 1113 

We would, however, appreciate the opportunity to address your concerns before you approach the ICO, so please consider contacting us first. 

12. Company Details 

Zeltri Ltd 
Registered office: 97 Burdon Lane, Cheam, Sutton, England, SM2 7BZ 
Company registration number: 16600528 
ICO registration number: 00014735011 
Email: hello@zeltri.co.uk 

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. The “Last updated” date at the top of this policy indicates when it was last revised. We encourage you to review this policy periodically.